Pinterest is an amalgamation of beautiful pictures and inspirational ideas, even for your kitchen. People use Pinterest for everything from artistic impressions to collecting pictures of their favorite superheroes. One of the biggest uses of Pinterest is sourcing ideas for new room designs and home ideas.
If you type any phrase, the Pinterest algorithm will produce a series of pictures and links related to your terms. But how efficient are searches when putting them into Pinterest?
Are you getting the most out of your searches and maximizing your results on your page? Are you only getting sponsored outcomes rather than the searches that help you the most?
According to Persuasion Nation, the key to Pinterest is that it’s not a social media site. It’s a search engine. As a search engine like Google or Yahoo!, typing phrases will produce results that are relevant to your interests.
Tips on How You Can Get Most Out of Pinterest For Your Kitchen
Here are some tips to help you get the most out of your Pinterest searches.
Using The Autocomplete to Scout Ideas
Have you ever played the autocomplete game on Google Search to see what are the most searched terms? You can find ideas on Pinterest to delve deeper into more topics and use the same to hone your outcomes.
Let’s say you are looking up “white shaker cabinets.” The autofill function produces further results; namely followed by “farmhouse,” “hardware,” “quartz,” “backsplash,” and “modern.” The first suggestion is the most searched result for that period.
It’s important to know since “farmhouse” is a trend that has been popular this year but not previously. This means that on Pinterest, you’ll get relevant results and actual trends based on real-time searches.
Chase The Tail And See Where it Goes
In SEO marketing (search engine optimization), one strategy companies use is using “long-tail keywords.”
Related to autocomplete, long-tail keywords enable companies to stake their claim if a search term is too popular.
If you type general searches, you may get results dominated by long-established sites where information is not always up-to-date. You will also get results paid to be there. Pinterest indicates this with the brand “Promoted” next to the image.
For example, typing “kitchen cabinets” will result in several big-box or well-known offerings with countertops.
Yet, in this way, you may be looking for more specific things that are not found in many retail places. Typing the “best RTA kitchen cabinets” will yield more specific results.
In short, the longer your input, the more likely you will access uncommon and rarely-seen results.
The First Pin is Most Likely to be Helpful
In the past, pins were shown in order of newness, so whatever result you saw was the most recent one posted by another source. However, new isn’t always the most useful or practical. Pinterest makes a point of showing topics that are most likely what you want based on qualifiers.
Those qualifiers are based on how dependable the source is and how relevant the pin is to the topic. Thus, pins have been vetted by how useful the same topic is to others, not just recency.
While there are ways to manipulate the ranking, the pins must still be germane to people’s searches.
Hashtags Might be #Helpful
While Pinterest is not a social media site, some pins have hashtags. Typing the term preceded by the pound sign may produce different results.
Pinterest Will Note Your Search Pattern And Present Other Potential Keywords
Based on your search engine inputs and the results that you click, Pinterest will occasionally send you related topics. Sometimes, they are not in the vein that you are looking for. Yet it is handy their suggested topics of interest can help you think of ideas you have not thought of.
This is only suggested if you have some time to plan and are willing to check your email for these notices.
Organizing Your Searches
It is tempting to throw all of your pins into a single board labeled “kitchen remodel.” However, to save yourself a headache, it’s best to create different pinboards for each area.
Keep different areas of the kitchen separated on your boards. This may seem tedious, but if you are dealing with similar areas, it’s very easy to mix up. Tile patterns can be for the backsplash or floor, but wall tiles are constructed differently from floor tiles.
If you have found inspirations for the entire room, keep those separate from the individual areas you wish to decorate. This way, you can concentrate on the overall design unless you plan to design your kitchen around a central piece.
If you are using the Pinterest app, organizing pinned ideas more narrowly on boards is even more crucial.
Looking at Top Ten Lists
You will see several pins on Instagram with text like “42 Unique Kitchen Remodel Ideas” or “51 Fresh Kitchen Designs.” These pins will lead to an outside link with its own conglomeration of helpful resources and ideas.
If you want to keep a record of those outside images, make sure you have a dedicated folder on your platform. For those using your laptop or desktop, create a folder to store these images. You can save the images on your phone and classify them later as needed.
Overall, Pinterest can be an excellent starting point for creating kitchen ideas. Popular searches and trends can inspire others to help in the decision-making process. Coming up with ideas is always an important step before jumping the gun and changing one’s kitchen.
For other ideas and more to read on for inspiration, check out the BestOnline Cabinet Blog.
